Branding and Lead Gen Trends with Matthew Montoya

Matthew Montoya, Channel Enablement and Marketing Manager of Constant Contact joins the show to share current trends in online branding & lead generation for franchises. Now that activity is picking up for many small businesses, are some local owners taking their eye off the marketing ball?

And, is email marketing dead? No, but BAD email marketing IS dead!

Thanks to Benetrends, Suttle-Straus, and Location3.