Episode 106

Behind the Scenes at IFA's Marketing Workshop

00:00:00
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00:26:36

June 22nd, 2021

26 mins 36 secs

Season 12

Your Host

About this Episode

Join Jack Monson and Kristen Pechacek behind the scenes making last minute plans for the upcoming IFA Marketing Workshop. Kirsten and Jack are once again emceeing this virtual event and invite you to listen in on their final planning session. The topics discussed at the workshop are:

Balancing Upper and Lower Funnel Tactics: Brand Building Versus Lead Gen

and

Bringing Brand Loyalty Back

Bonus: along the way, Kirsten shares how her brand, MassageLuxe, is handling both of these!

This virtual workshop is Thursday, June 24 at 2pm EDT. There are NO talking heads or panels of "experts" selling you their solutions. It's 100% peer to peer coaching. Please register now and join us.