Episode 478
Marketing Trends and Franchising: Sport Clips
June 11th, 2014
30 mins 40 secs
Season 5
About this Episode
Join Deb Evans of Franchise Foundry and Jack Monson of Engage121for an in-depth discussion with marketing and technology professionals from the Franchise industry.
This week, we welcome Jennifer Koen, Senior Marketing Manager/Digital Strategies for Sport Clips. Jennifer oversees all digital and new store opening marketing strategies. She has been instrumental in the development of program ideas and design, creative execution, targeted channel messaging, implementation, and tracking of all digital marketing efforts.
We'll talk about the latest trends in franchise marketing and get Jennifer's take on what's working and where it's all heading!