Episode 405

Developing a Social Media Strategy For Non-Profits

00:00:00
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01:01:15

July 12th, 2012

1 hr 1 min 15 secs

Season 3

Your Host

About this Episode

This week on Social Geek Radio, Deb and AK will re-join special guest, Ashley Rudolph.
Ashley is a native New Yorker and lover of fashion and making a difference. She has a background in Market Research, a Master's in Global Entrepreneurship (she studied business strategy in France, China, and the US), and is currently a fashion blogger, Chief of Business Development for a NYC financial literacy non-profit, and Social Media and Marketing Coordinator at Gift of Life. Gift of Life is a national bone marrow registry that facilitates transplants for patients suffering from leukemia, lymphoma, and other blood-related illnesses. Tune in Thursday to hear Ashley provide answers to questions such as:
What are the benefits of a non-profit being active on social media? What are some recommended non-profit social media blogs to follow? How do I determine the right content for my audience on Facebook? On Twitter? Can I make it fun and interesting? What social media networks should a non-profit be active on? How do I tastefully ask my social media community for donations?
https://twitter.com/giftoflife