Episode 1184

Marketing & Innovation: Maresa Friedman

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May 13th, 2025

44 mins 17 secs

Season 16

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About this Episode

2015 called and wants its marketing strategy back.

It's the Social Geek Marketing & Innovation update for May with outspoken innovative marketer, Maresa Friedman.

Maresa joins host Jack Monson for a round of venting about some bad trends in marketing especially for franchise brands including:

  • AI-generated LinkedIn posts
  • LinkedIn “heroes”
  • Marketing personas
  • Sales funnels
  • Vanity metrics
  • Pre-scripted podcasts
  • And … best of all … AI “experts”

What else are we missing? What misguided tactics make you roll your eyes and speed past on your feed?

Listen now on Spotify, Apple, Amazon, and more.

Thanks to Vendasta, Franzy, Hughes, and Thunderly ⚡

https://franzy.com/socialgeek

http://vendasta.com/franchise

http://hughes.com/franchise

https://thunderlymarketing.com/podcasts/